Ripe Green Ideas (faisons mûrir les idées vertes): Porte Menu

"Who cares if Leonardo DiCaprio is posing with a penguin on the cover of Vanity Fair? If that means a few Hollywood madams will buy a Lexus over a Hummer then that's great. People are bonding over making good consumer choices and it is spurring a larger debate.
Obviously the best option is to consume nothing at all, but lets be honest... that isn't really an option, is it? Lets encourage consumers to buy less. When they do choose to purchase, lets lead them to the green products and give them a pat on the back for making a better choice."
Olivia Zaleski, Buying into the Green Movement

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